Idealware updated one of its most popular articles in answer to the question: What are some broadcast email tools that do work well?
Email newsletters, action alerts, and/or fundraising emails are a cost effective way to communicate with constituents or members. However, it requires a coordinated plan and an organized communications calendar to manage the effort and analyze the effect of sending and tracking thousands of emails. Find out the thoughts of several technology experts on this topic and see what set of broadcast email tools might work for you.
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Idealware is a nonprofit organization which provides thoroughly researched, impartial and accessible resources about software to help nonprofits make smart decisions about solutions for their business needs. Idealware is aided by a community of experts, including Community IT Innovators’ Dan Shenk-Evans, who is one of their contributing authors.